Labels & quality

Magnesium Supplement Label Audit: Serving Size and Real Cost

The bottle count and front-label number are not enough to compare magnesium. In this eight-product audit, labeled servings range from 144 to 400 mg of elemental magnesium. Prices are normalized to the full serving and to 100 mg, with exact packs and dates retained.

Labels & data

Published October 9, 2026 / Supplement Explained

Elemental magnesium per labeled serving
Neuro-Mag
144 mg
Thorne powder
200 mg
Doctor's Best
200 mg
Solaray glycinate
350 mg
Solaray citrate
400 mg

Bars start at zero. Values are also available in the tables and CSV.

What changes when you read the whole serving

Across these eight products, the labeled elemental magnesium amount runs from 144 to 400 mg per serving. That serving can mean one scoop, two tablets, two capsules, three capsules, or four capsules. A bottle with more pieces does not necessarily contain more servings.

Solaray's 120-capsule glycinate bottle provides 30 four-capsule servings. NOW's 180-tablet bottle provides 90 two-tablet servings. Those are three times as many labeled servings, even though the bottle counts differ by only 60 pieces. This comparison says nothing about which dose is appropriate for you.

The biggest number on a label can also refer to the magnesium compound. Life Extension Neuro-Mag lists 2,000 mg of magnesium L-threonate complex but 144 mg of elemental magnesium. Doctor's Best similarly identifies a 2,000 mg chelate source while declaring 200 mg of magnesium. We use the declared magnesium amount, not the complex weight, in every calculation.

The eight-product label comparison

These are specified U.S. versions, not every size or reformulation sold under the same product name. The price table below uses only rows with a matched pack and a dated price.

Magnesium labels: quantities per full labeled serving
Product / packServingElemental magnesiumServingsForm
Thorne Magnesium Bisglycinate187 g powder1 scoop (3.11 g)200 mg60Bisglycinate
NOW Magnesium Glycinate180 tablets2 tablets200 mg90Bisglycinate
Doctor's Best High Absorption Magnesium240 tablets2 tablets200 mg120Lysinate/glycinate chelate
Solaray Magnesium Glycinate120 capsules4 capsules350 mg30Glycinate
Nature Made Magnesium Glycinate60 capsules2 capsules200 mg30Glycinate
Life Extension Neuro-Mag90 capsules3 capsules144 mg30L-threonate
Solaray Magnesium Glycinate Powder9.8 oz powder1 rounded scoop (5.57 g)350 mg50Bisglycinate
Solaray Magnesium Citrate90 capsules3 capsules400 mg30Citrate

For the underlying form differences, see our magnesium form guide. This audit adds product-level serving counts and calculations; it is not a new ranking of the best magnesium form.

What the price actually buys

A price per capsule is useful only if the capsules contain comparable amounts. Price per labeled serving answers a different question: how much does one full Supplement Facts serving cost? Our normalized cost per 100 mg compares quantities, not absorption or clinical benefit.

Dated price examples; no tax, shipping or subscription discount
Product / packPrice and datePer servingPer 100 mg
NOW Magnesium Glycinate180 tablets$19.98HerbsPro / 2026-10-07$0.22$0.11
Doctor's Best High Absorption Magnesium240 tablets$23.99Doctor's Best / 2026-10-09$0.20$0.10
Nature Made Magnesium Glycinate60 capsules$21.99Nature Made / 2026-10-09$0.73$0.37
Life Extension Neuro-Mag90 capsules$31.50Life Extension / 2026-10-09$1.05$0.73
Solaray Magnesium Glycinate Powder9.8 oz powder$26.99Solaray / 2026-10-09$0.54$0.15

All prices are one-time U.S. dollar snapshots before tax and shipping. The NOW price was recorded on October 7, 2026; the other included prices were checked on October 9. Subscription discounts, coupons, bundles, and different sellers can change the result. Blank prices mean we did not establish a reliable pack-matched price, not that the product is unavailable.

Reproduce the calculation

Cost per serving = bottle price / labeled servings. Cost per 100 mg = bottle price / (servings x elemental magnesium per serving / 100). We calculate with full precision and round only the displayed results to the nearest cent.

For the 240-tablet Doctor's Best pack, $23.99 / 120 servings = approximately $0.20 per serving. Its 200 mg serving costs approximately $0.10 per 100 mg. The denominator is 120 labeled servings, not 240 tablets and not the number of days suggested by the manufacturer's full daily directions.

For the 90-capsule Neuro-Mag pack, $31.50 / 30 servings = $1.05 per serving. Dividing that by 1.44 gives approximately $0.73 per 100 mg of elemental magnesium. The higher normalized cost does not establish that a different form is better for your reason for taking magnesium.

Where a cheap comparison becomes misleading

  • Serving is not a prescription. We have not recommended taking a full labeled serving, increasing a dose, or splitting a product to reach a calculated target.
  • Powder scoop weights vary. Thorne has separate 187 g and 226.2 g records. This dataset uses the 187 g version and its 3.11 g scoop, not the other pack's 3.77 g scoop.
  • A lower cost does not measure tolerability. Diarrhea and other digestive effects are not captured by price arithmetic.
  • Certification has a scope. A named product directory listing is different from a manufacturer's facility certification or an ingredient trademark. None is a percentage effectiveness rating.

NIH sets the adult upper limit for magnesium from supplements and medications at 350 mg per day, unless a clinician advises otherwise; magnesium naturally present in food is treated separately. The 400 mg citrate serving in this table is a label fact, not an instruction to exceed that limit. Kidney disease and medicines such as certain antibiotics or bisphosphonates need an individual safety check. See magnesium interactions before choosing a product.

Read the product details before buying

If the serving count or ingredient list rules out a product for you, the fuller reviews explain its format and tradeoffs. Product reviews may contain affiliate links; how those links work.

Methods, data and reuse

This is a convenience sample of eight products already covered on Supplement Explained, selected to include several brands, forms, and serving formats with identifiable labels. It is not a random sample, sales ranking, laboratory analysis, or comprehensive survey of U.S. magnesium supplements.

We rechecked manufacturer pages and available label information on October 9, 2026, and retained explicitly identified version details from our October 7 label records. NOW's label is sourced from its matched HerbsPro listing. Source dates, exact packs, missing prices, and version notes are retained in the CSV. Product claims are not independently tested by us.

Price selection is independent of whether a seller pays an affiliate commission. The Solaray glycinate page contains inconsistent structured price/variant entries, so its capsule price is deliberately excluded. Thorne's changing pack size also prevents us from assigning its current page price to the older 187 g pack.

Download the magnesium data (CSV)

Free download, no email required. Dates and source URLs are included.

You may reuse our original comparison table and calculations with attribution and a link to this page under CC BY 4.0. Manufacturer wording, trademarks, and product photographs remain their owners' material. Please retain the dates and limitations rather than calling these live prices.

A reviewed product label in context

NOW Magnesium Glycinate Tablets: Serving Size, Ingredients and Value product packaging
Reviewed label example

NOW Magnesium Glycinate Tablets: Serving Size, Ingredients and Value

Label example for this guide. Reviewed Magnesium Glycinate · 180 tablets · UPC 733739012890: 2 tablets; 90 label servings. Elemental magnesium 200 mg (100 mg per tablet). The label serving is not a personal dosing recommendation.

Check current price at HerbsProWe may earn a commission from purchases. Check shipping to your location.Read the product analysis

Supplement Explained Score 76/100Editorial assessment · Our criteria

Sources

  1. https://www.thorne.com/products/dp/magnesium-bisglycinate
  2. https://www.herbspro.com/products/magnesium-glycinate-5
  3. https://www.doctorsbest.com/products/doctor-s-best-high-absorption-magnesium-lysinate-glycinate-chelated-albion-traacs-240-tablets-100-mg-per-tablet-16567
  4. https://solaray.com/products/magnesium-glycinate
  5. https://www.naturemade.com/products/high-absorption-magnesium-glycinate-200-mg-capsules
  6. https://www.lifeextension.com/vitamins-supplements/item01603/neuro-mag-magnesium-l-threonate
  7. https://solaray.com/products/magnesium-glycinate-powder
  8. https://solaray.com/products/magnesium-citrate
  9. https://ods.od.nih.gov/factsheets/Magnesium-HealthProfessional/

Source access and version dates are recorded in the CSV. Research process / Editorial policy